GEO and Marketing Executive (London-based)

About the Company Quod Financial builds automated multi-asset trading technology (OMS, EMS, SOR, execution algos, TCA) for global financial institutions. We are transforming our core platform with generative AI, introducing AI-native products like Qanvas (desktop) and Quazar (FIX fabric). We are hiring a builder to grow the marketing function and tell this story. About the Role You will be a key part of a team who own marketing end-to-end—driving brand, design, content, product positioning, and AI discoverability. Working directly with the Head of Marketing, you’ll touch every channel: events, email, content, LinkedIn, data, and Generative Engine Optimisation (GEO). You will have real ownership and execution responsibility from week one. The responsibilities include: Generative AI optimisation Ensure Quod is accurately cited when buyers query AI models (ChatGPT, Perplexity, Claude, Gemini, Copilot) for our core market.Optimize technical content for retrieval and build our AI share-of-voice metrics alongside SEO.Brand Define the messaging architecture connecting our 20-year execution heritage with our AI-native roadmap.Craft launches narratives, naming, and messaging that resonate with both Heads of Trading and CTOs.Design Hands-on creation of collateral, decks, web pages, and visual assets using modern AI media and design tools.Build scalable design systems so sales can self-serve.Product direction Embed directly with product and engineering teams to turn technical velocity into clear market proof.Feed competitive insights back into the product roadmap. Skills & Qualifications 1+ years in B2B software marketing (fintech, capital markets, or infrastructure preferred).Strong visual design capabilities and portfolio.Ability to translate complex technical concepts into clear, compelling writing.Self-starter comfortable running a function independently with high execution speed. What we offer Fast moving and friendly environment.Flat structure with direct access to leadership and decision-makers.Central London location with an entrepreneurial culture.