Digital Performance Marketing & SEO Manager

Media World • Dubai • Marketing & Advertising
Full-time Mid

Description

Lead performance marketing, SEO, and CRM initiatives to achieve sustainable and profitable growthOptimize paid media investments while improving ROAS and customer acquisition efficiencyScale organic traffic through strong technical, on-page, and off-page SEO strategiesEnhance customer retention and engagement through lifecycle and CRM campaignsKey Focus Areas:Paid media strategy and optimization across Google, Meta, TikTok, Snapchat, and Apple AdsEnd-to-end SEO management including technical, content, and link-building effortsCRM and lifecycle marketing using platforms such as MoEngagePerformance tracking, analytics, and reporting using GA4, GTM, Metabase, and Looker StudioBudget control, A/B testing frameworks, Agile workflows, and continuous optimization 7 10 years of proven experience in performance marketing and SEO leadership rolesStrong track record managing large advertising budgets with high ROAS outcomesPrevious exposure to eCommerce, fashion, or cosmetics industries is highly preferredStrategic thinker with a data-first mindset and strong stakeholder management skillsAbility to lead cross-functional teams and drive results across multiple channels